How to choose the right SEO company for your business.

 

 

Besides being one of the top Website Design companies in the Dayton, Ohio and Miami Valley area, Dayton Digital Marketing Services, is also one of the best SEO services as well. But here’s the problem, with so many SEO agencies all promising so much, how can your business ensure they are selecting the right SEO company?

 

Why is it important to hire seo professionals who you can trust, are knowledgeable about what they are doing and have been able to achieve proven results for other businesses, just like yours?

 

Since organic search now accounts for more than 51% of the traffic a business receives on average, it is critical that business shows up in the top 10 organic results on the first page of Google where most of your potential customers are looking, for your product or service.

 

To capitalize on this opportunity, savvy business owners will often partner with an SEO agency to add more online marketing firepower to their existing marketing efforts. This can provide access to valuable skills and insights that your company may not posses internally, if this is the case, it may be time to hire an seo company, which can prove to be a very good investment in your business, not an expense that never has a ROI for the business.

 

But how do you know, which agencies can deliver the results you are seeking?

 

Since Google is extremely vague when it comes to the inner workings of its algorithms, we must rely on correlative studies to draw our conclusions about what works and what doesn’t’.

 

Here is a very good video from Google’s Webmaster team member, Maile Ohye, who shares her advice for hiring an SEO (Search Engine Optimizer) to improve the searcher experience on your website, and the important things you should look out for and consider when choosing an SEO agency for your business.

 

This “How To Hire an SEO” video provides practical advice to distinguish between what Google considers “good SEOs and bad SEOs”.

 

 

 

As you just heard in the video Google suggests giving an SEO expert at least four months to a year to make a significant impact for your business, so it’s worth making sure you feel confident in your choice and investment in your business.

 

An effective client-agency partnership requires input from both sides, it is important to strike the right balance here, to establish what these requirements will be and that your company is in a position to meet them.

 

Choosing and working with the right SEO company will help you increase brand awareness for your business, improve customer retention, and simply drive more revenue to your business.

 

 

Before you start looking for an SEO agency, decide on what exactly it is that your company wants to achieve through SEO, defining what these goals are will help you and the prospective partner agencies to work on the right strategy.

 

You want an opinion you can trust, which can be hard when it seems like everyone has a vested interest in selling something. Failing to do your due diligence up front can be very costly and it takes time to recognize the shortcomings in their strategies, so it’s worth putting the work in up front when making your decision.

 

Here are a few important factors to consider when considering which SEO agency you want to work with.

 

What services will your business require?

This will typically include technical SEO, SEO strategy, content production, link building, and many other services for larger brands.

 

Are they concerned about YOUR business?

To have a solid working relationship with your SEO company, they MUST fully understand how you want your business and brand perceived by the public. As well as, what generates the most profit for your business and what areas of your business you want to increase, before developing any marketing strategy for your business.

 

Your budget,

SEO Agencies can charge from hundreds of dollars a month up to six-figure monthly retainers for complex, nationwide and international exposure.

 

Discovery,

A discovery call with each agency is helpful to learn a bit more about their company and culture. From here, you can decide which companies you would like to invite to pitch for your business.

 

Expectations,

Everyone at your business who will be making the final decision should be aware of the expectations that you are wanting, how long the entire process will last, and what will be needed from them, and how long will it be until you see results.

 

Most important,

Is that the agency is honest – even if that means telling you something you perhaps didn’t want to hear, as long as the agency is acting in your best interests.

 

It would be our pleasure to be one of the SEO companies in Dayton, Ohio that you consider as an SEO Agency for your business, we have proven results that we are happy to share, to help in your decision making process, contact us today, to discover what we can do to increase your business.